Tuesday, April 28, 2009...10:28 am
Ways to survive the media recession, part 5
At last, the end of the journey and a handy summary.
A former 20-year journalist (hmm – like me), Mark Potts is now “an entrepreneur and consultant”. That means he managed to escape the media implosion – but still uses the range of journalistic skills he’s acquired in his new career. It’s a good post with some useful advice.
So, now – your eight-point summary.
1) Assess your existing skills
2) Learn new skills
3) Update your CV (resumé)
Create different CV/resumes that focus on different skillsets or media sectors. That way you can tailor your pitch more specifically to different clients.
4) Draw up a plan
Be organised and keep track of all your work hustling progress, day by day.
5) Talk to your friends
Mates look after mates, so always ask people you know in the business if they are aware of opportunities.
6) Contact others
Keep regular tabs on a range of job pages online – and even in print. Obviously follow Guardian.co.uk, Journalism.co.uk and Gorkana. It helps to use social media too. I just got Twittered by a new site called Sourcethatjob.com – it doesn’t have much in the way of journalism jobs, but it could be worth watching as it may grow. Students may be interested to see it has a few intern-type posts (ie no pay, but experience). FleetStreetBlues has a nice post collating media job sites here.
7) Advertise yourself
Build up a presence online – blog, use Twitter, join something like LinkedIn maybe. Certainly use Facebook if you’re not an old crock like me. Think about a £50 freelance listing on Journalism.co.uk, or even join a professional media organisation such as the CiB.
8) Using freelance online marketplaces
9) Should you work for free?
Sometimes – pro bono work can get you experience, exposure and contacts. Just make sure you do unpaid work for people who wouldn’t pay you anyway.
And that about wraps it up. Remember, it may seem grim, but there is work out there – you just need to dig a bit to find it. Good luck!